Visual communication is imperative to the success of any business. Even in the real estate industry, salespeople use design as a catchword when vending a good or service. Whether through online mediums like social media, a website, mobile apps, emails, etc., or offline ones like pamphlets, billboards, and business cards, graphic design is crucial to customer targeting and brand development.  A buyer’s decision-making process is significantly influenced by the value of design and aesthetics, which affects sales and increases a builder’s credibility. It also increases potential customers’ engagement and conversion rates.  Also, design excellence distinguishes a good real estate developer from its rivals. The graphics help a company build strong brand recognition and persuade its audience to buy into a wider market. However, many companies often devalue design branding, but when used correctly, it can drive a real estate boom.  Therefore, a real estate agent still relying on referrals, cold calls, and traditional methods should integrate design into every aspect of the real estate business as it can expand an entirely novel set of quantitative possibilities in the digital age.[...]

Energy-saving and the prevention of wasteful use of resources are only possible through the use of alternative materials for road and building construction. Various different types of waste materials are used as by-products for alternatives to conventional building materials. However, these materials must meet certain engineering characteristics and must be less costly as compared to the ones that have been in use for centuries. Graana.com, Pakistan’s smartest property portal has gathered information on the use of alternative materials for road construction.   Difference Between Alternative and Standard Building Materials The major difference between alternative building materials and standard ones is in their physical and chemical characteristics, their raw form, and the extra processing they require to be finally used as a building material. The main goal is to prevent natural resources from going extinct by using safe, eco-friendly and cost-effective materials. There is a wide range of alternative materials that can be used successfully for the construction of roads. Following is the list of alternative building materials. Construction and demolition waste Recycled asphalt Crushed concrete Fly ash and slag from[...]

Cherat Cement Company is a leading cement manufacturer in Pakistan, serving the construction industry for over three decades. With a strong commitment to quality, innovation, and sustainability, the company has earned a reputation for excellence in the industry. From its humble beginnings in the remote town of Nowshera in Khyber Pakhtunkhwa, Cherat Cement has become a significant player in the Pakistani cement market. In this blog, Graana.com discusses the history, achievements, nature of business, and CSR campaigns of Cherat Cement Company.   About Cherat Cement Company     Cherat Cement Company Limited, established in 1981, primarily produces, advertises, and distributes Ordinary Portland Cement and Clinker. Its manufacturing plant is in Lakrai Village, District Nowshera, Khyber Pakhtunkhwa Province, providing the company with a favourable geographical advantage to supply cement to Afghanistan and meet domestic market demands KPK, FATA, Punjab, and Azad Kashmir. Cherat Cement Company Limited is a leading player in Pakistan’s cement industry, having been established as one of the first companies in the sector. It holds the top position in the region as the largest cement producer, with an[...]

If you are looking for a relaxing and comfortable stay in Karachi, Beach Luxury Hotel is the perfect option. This 4-star hotel is located on the waterfront, offering stunning views of the Arabian Sea. It is also close to some of the city’s most famous attractions, such as Frere Hall, Karachi Port Trust, and Pakistan Maritime Museum. Graana.com features an overview of Beach Luxury Hotel in Karachi, including its history, location, attractions, and more.   About Beach Luxury Hotel     Beach Luxury Hotel is situated in a prime location adjacent to the central banking and business district (I.I. Chundrigar Road) and within easy reach of the port and other markets of Karachi. Since its establishment on March 21, 1948, it has remained the only resort hotel in the city and the first internationally recognised hotel established after partition. The hotel has 82 spacious rooms and suites, each with air conditioning, a refrigerator, a desk, and free wi-fi. You can choose from different categories of rooms, such as deluxe sea-view rooms, executive suites, or presidential suites. One of the unique[...]