Pakistan’s Largest Dulux Experience Store Opens at IMARAT Builders Mall

Pakistan's largest Dulux Experience Store at IMARAT Mall, Islamabad, offering expert guidance and a unique "See, Touch, Feel" shopping experience.

Islamabad, May 20, 2024 – AkzoNobel Pakistan has unveiled the country’s largest Dulux Experience Store at IMARAT Builders Mall (IBM). This store promises a unique “See, Touch, Feel” shopping experience for paint consumers in Islamabad and Rawalpindi, offering expert guidance and a complete range of Dulux paints.

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The grand opening was graced by notable attendees including Farhan Javed, Group Director; Munir Kamal, Regional Sales Manager, North; Mubashir Omer, CEO of AkzoNobel Pakistan; and Abdul Rehman Shabbir, Regional Marketing Manager, South Asia & Head of Marketing Pakistan. 

Mubashir Omer emphasized the store’s mission: “Our goal is to help households in Islamabad and Rawalpindi select the perfect paints with ease. The Dulux Experience Store at IBM Mall offers comprehensive paint solutions under one roof.”

Mr. Shafiq Akbar, Chairman of IMARAT, expressed enthusiasm about the collaboration: “Partnering with Dulux brings an unmatched experience to our customers and marks a vibrant future for Pakistan’s building, interior, and lifestyle sectors.”

The launch featured a ribbon-cutting ceremony, product demonstrations, and interactive sessions, showcasing the extensive product range and expert advice available. Mubashir Omer highlighted the store’s potential impact: “We believe this will be our most successful launch yet, thanks to IMARAT Builders Mall’s strong foundation and the growing demand for quality paint solutions.”

IMARAT Builders Mall continues to lead the retail and construction industry, offering top-tier products and services, while Dulux remains a leader in innovation and quality in the paint industry. This partnership is set to transform the paint retail landscape in Pakistan, enhancing the shopping experience for all consumers.


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